Branding – Slow Fashion Label, Kablooie

CASE STUDY

Working on this project was the most fun I’ve had. Ever.

Kablooie is a slow handmade fashion label offering quirky fun fashion for women. They offer patterns and designs that are larger than life, designed to be noticed and catering for women sized 4 – 24. Kablooie makes clothes that make you bone deep happy.

I was bone deep happy when I was approached by Kablooie founder, Keneena to help with re-branding her beautiful business. When Keneena came to me, her branding was in it’s first generation and no longer matched the professional service and products she was offering customers. It was colourful and fun, but was in need of a professional overhaul.

We met, we laughed, we outlined the brief and I set to work on creating a brand not only she loved but her customers loved too. In a record short time, we nailed the logo, rolled out the branding and Keneena unveiled her new look to her loyal Instagram following. Boy did I get the warm and fuzzies reading all the reactions to Kablooies new brand.

Thank you Keneena for choosing me to do your branding, I had so much fun x


I worked with Bec on new branding for my label, and I am over the moon with the results. I loved her detailed approach to understanding my brand and my messaging, and she absolutely nailed it with the logo and branding she produced for me. Highly recommended!
— Keneena, Kablooie Founder

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Packaging – Reusable Food Pouch, Goodie Pouches